FIVE ANSWERS WITH DARYL HIVELY, GUARANTEE DIGITAL BY SEAN O’LEARY, NAA DIRECTOR OF COMMUNICATIONS Five Answers is a weekly series that features a member of the newspaper industry answering five questions. Daryl Hively is the founder and CEO of Guarantee Digital. He previously held senior roles with companies such as Knight Ridder Digital, Advance…Details
Guarantee Digital provides digital agency back office fulfillment, training, and sales support for Newspaper, TV, and Radio partners in over 200 markets around the US. Now in our 6th year, we’ve had a unique front row view of the Digital Agency business as it has evolved within Traditional Media Companies. Looking at our Media Partners…Details
As we work with our media partners around the US, too often we find ourselves on 4 legged training calls at an existing advertiser and hear the Five Words no Sales Manager ever wants to hear: “I wish I had known….” or sometimes “You’re a month too late” What these customers wish they had…Details
Remember that the reviewer is a customer and has friends and family. They came into your business to give it a shot. If you respond using the tips below, it’s possible to turn a negative review into a brand ambassador. People don’t need your business/brand to be perfect — they want to see how…Details
Guarantee Digital Inland Press Webinar on effective strategies for launching a digital agency.
Whenever I talk to entrepreneurs about the importance of blogging, I usually get the same pained look and exasperated question: “But where am I supposed to get all that content?” Many of them feel like without big marketing or PR engines helping them track down relevant topics, they don’t have the time or brainpower to create…Details
Thank you to Socially Stacked for this fantastic infographic! Your choice of wording can improve the likelihood of your social media posts getting shared or engaged with. In fact, there are certain words that hold more power over our decision making process than others, according to today’s infographic by QuickSprout. For example, if you were running…Details